TikTok Local SEO Hacks: September 2025 Guide
TikTok isn’t just for dances and memes—it’s a local SEO powerhouse in 2025. If you want your UK business to get found, go viral, and turn views into real-world results, this guide is your secret weapon. Let’s make your business the talk of the town (and the For You Page) this September!
Why TikTok for Local SEO?
TikTok’s algorithm is obsessed with local content. When you geo-tag, use trending hashtags, and show off your neighbourhood, you can reach nearby customers faster than ever. Plus, TikTok videos now appear in Google search results—double the SEO win!
Top TikTok SEO Tips (with Examples)
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Geo-Tag Every Video
- Always add your city, neighbourhood, or even your street. Example: “Filmed in Shoreditch, London.”
- Use TikTok’s location sticker for extra visibility.
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Use Local & Trending Hashtags
- Mix broad (#UKBusiness, #SupportLocal) and specific (#ManchesterEats, #BrightonFitness) hashtags.
- Check TikTok’s Discover page for trending tags in your area.
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Collaborate with Local Creators & Micro-Influencers
- Partner with creators who know your community. Authenticity = trust (and more shares).
- Example: Invite a local foodie to review your menu or a fitness coach to try your gym.
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Show Behind-the-Scenes & Local Stories
- Give a sneak peek of your process, staff, or local events. People love seeing the “real” side of your business.
- Example: “How we make our famous sourdough in Leeds.”
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Encourage User-Generated Content (UGC)
- Run a local challenge or contest (e.g., #BestCoffeeInBristol). Feature the best entries on your page.
- Ask customers to share their experiences and tag your business.
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Optimise Your Profile for SEO
- Use keywords in your bio (e.g., “Vegan Bakery in Liverpool”). Add your website and contact info.
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Cross-Promote on Google & Other Platforms
- Share your TikTok videos on Instagram Reels, YouTube Shorts, and embed them on your website. This boosts your Google visibility and backlinks.
Pro Tips for September 2025
- Post at local peak times (lunchtime, after work)
- Use trending audio and effects for extra reach
- Respond to every comment—TikTok rewards engagement
- Track your analytics to see what’s working (and double down)
Final Thoughts
TikTok is a local SEO goldmine—if you get creative, stay authentic, and jump on trends, you’ll be trending in your area in no time. Start posting, start engaging, and watch your business grow both online and offline this September!